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	<title>PCB-Solutions &#187; PCBA</title>
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	<link>http://www.pcb-solutions.com/blog</link>
	<description>Quality And Flexible PCB Solutions</description>
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		<title>PCB Solutions Continues Strong Printed Circuit Board Sales</title>
		<link>http://www.pcb-solutions.com/blog/pcb-solutions-continues-strong-printed-circuit-board-sales/</link>
		<comments>http://www.pcb-solutions.com/blog/pcb-solutions-continues-strong-printed-circuit-board-sales/#comments</comments>
		<pubDate>Thu, 02 Sep 2010 23:18:50 +0000</pubDate>
		<dc:creator>James Brown</dc:creator>
				<category><![CDATA[PCB Solutions Updates]]></category>
		<category><![CDATA[Asia PCB Supplier]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[Flex PCB]]></category>
		<category><![CDATA[Military Printed Circuit Boards]]></category>
		<category><![CDATA[PCB]]></category>
		<category><![CDATA[PCB Distribution]]></category>
		<category><![CDATA[PCB Material]]></category>
		<category><![CDATA[PCB Solutions]]></category>
		<category><![CDATA[PCBA]]></category>
		<category><![CDATA[Printed Circuit Board Manufacturer]]></category>
		<category><![CDATA[Printed Circuit Boards]]></category>

		<guid isPermaLink="false">http://www.pcb-solutions.com/blog/?p=98</guid>
		<description><![CDATA[As the August books come to a close, PCB Solutions is happy to report steady and strong Printed Circuit Board Sales. While 2009 was tough year for manufacturing and distribution in the electronics industries, 2010 has proved to be a decent rebounding year.  At the end of August, PCB Solutions stands at a 69% increase [...]]]></description>
			<content:encoded><![CDATA[<p>As the August books come to a close, PCB Solutions is happy to report steady and strong Printed Circuit Board Sales. While 2009 was tough year for manufacturing and distribution in the electronics industries, 2010 has proved to be a decent rebounding year.  At the end of August, PCB Solutions stands at a 69% increase over ytd sales in 2009.</p>
<p>PCB Solutions continues to see solid sales from internal house accounts and modest growth from Reps and Web leads.  PCB Solutions remains very optimistic about its growth on the web as it has rise to  the 20th position for the key search term &#8220;printed circuit board;&#8221; which is one of the most competitive key search words in the industry. Web marketing efforts by <a href="http://www.infogenix.com/">www.infogenix.com</a> are proving great results by branding the <a href="../../">www.pcb-solutions.com</a> domain on line.</p>
<p>Last month also highlights the beginning of PCB Solutions on twitter. You can track us at <a href="http://twitter.com/PCB_Solutions">http://twitter.com/PCB_Solutions</a> We began tweeting about our business, the industry and our market place. Follow us on twitter (see our home page as well to follow).</p>
<p>Look for us this month to be on Facebook. Who would have ever thought social media would be an outlet for gaining web traffic in the Printed Circuit Board industry.  We are also working to gain access with wikipedia and look forward to that announcement in the near future&#8230;</p>
<p>Please visit our home page at: <a href="../../">www.pcb-solutions.com</a> We are a supplier of Domestic and off-shore Rigid, Rigid-Flex and Flex Printed Circuit Boards (PCBs), Domestic Military PCBs, Domestic Tier I PCBA, Domestic Sheet Metal, Domestic Injection Molding and other Custom Fabricated Services.</p>
<address><em>James Brown </em></address>
<address><em>V.P. Sales &amp; Marketing</em></address>
<address><em>PCB Solutions, LLC</em></address>
<address><em><br />
</em></address>
<address><em><a href="../pcb.html">jamesb@pcb-solutions.com</a></em></address>
<address><em><a href="../pcb.html">http://www.pcb-solutions.com/pcb.html</a></em></address>
<address><em><a href="../flex.html">http://www.pcb-solutions.com/flex.html</a></em></address>
<p><a href="../pcb.html"><em> </em></a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Conductive vs. Non-Conductive Via Fill</title>
		<link>http://www.pcb-solutions.com/blog/conductive-vs-non-conductive-via-fill/</link>
		<comments>http://www.pcb-solutions.com/blog/conductive-vs-non-conductive-via-fill/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 06:21:05 +0000</pubDate>
		<dc:creator>James Brown</dc:creator>
				<category><![CDATA[Technology Tips]]></category>
		<category><![CDATA[Asia PCB Supplier]]></category>
		<category><![CDATA[Conductive Epoxy]]></category>
		<category><![CDATA[Conductive silver filled epoxy]]></category>
		<category><![CDATA[Flex PCB]]></category>
		<category><![CDATA[Military Printed Circuit Boards]]></category>
		<category><![CDATA[Non-Conductive Epoxy]]></category>
		<category><![CDATA[PCB]]></category>
		<category><![CDATA[PCB Distribution]]></category>
		<category><![CDATA[PCB Material]]></category>
		<category><![CDATA[PCB Prototype]]></category>
		<category><![CDATA[PCB Solutions]]></category>
		<category><![CDATA[PCBA]]></category>
		<category><![CDATA[Printed Circuit Board Manufacturer]]></category>
		<category><![CDATA[Printed Circuit Boards]]></category>
		<category><![CDATA[Rigid Flex PCB]]></category>
		<category><![CDATA[RoHS]]></category>
		<category><![CDATA[Silver]]></category>
		<category><![CDATA[Thermal Conductivity]]></category>
		<category><![CDATA[Vias]]></category>

		<guid isPermaLink="false">http://www.pcb-solutions.com/blog/?p=62</guid>
		<description><![CDATA[As PCB designers face greater challenges with fine-pitch components, less real estate and greater need for thermal conductivity, the use of epoxy filled vias has become common.  With two very different options of non-conductive and conductive (silver filled) epoxy available, the question if which is best often leaves designers and engineers with a difficult decision [...]]]></description>
			<content:encoded><![CDATA[<p>As PCB designers face greater challenges with fine-pitch components, less real estate and greater need for thermal conductivity, the use of epoxy filled vias has become common.  With two very different options of non-conductive and conductive (silver filled) epoxy available, the question if which is best often leaves designers and engineers with a difficult decision to make.</p>
<p><strong>Conductive (Silver Filled) Epoxy:</strong></p>
<p>Conductive silver filled epoxy contains organic solvents which require storage at a temperature of less then 5 degrees C, and limit the shelf life of the material.  Because of this, many PCB factories do not stock this epoxy and purchase it in quantities needed for the order, which may cause delays in production.  The size of the silver balls in the epoxy can make filling smaller holes difficult and often lead to air pockets inside the hole, which will actually decrease the thermal conductivity of the hole.  If the air pockets are close to the surface, this can cause voids at the pad surface, leading to assembly issues.  As the CTE (Coefficient of Thermal Expansion) of Silver Filled epoxy can be very different from the CTE of high TG material used in lead free or ROHS assemblies, blistering of surface pads can be common, as well as lifted pads during high temperature soldering operations.</p>
<p>Silver filled epoxy reacts to process chemistry during metallization by expanding which will cause an uneven or swelled pad surface.  This creates the need to add an additional process of “planarization” of the pad surface which can be costly, time consuming and add to pad surface imperfections including dimples in the land pattern and voids that can outgas during assembly.</p>
<p><strong>Non-Conductive Epoxy:</strong></p>
<p>Non-Conductive epoxy is 100% solid epoxy material which usually yields good pad planarity for via-in-pad designs.  The lack of silver in the epoxy resin allows the process to be used on smaller holes, including micro-vias often down to as small as .004 inch.  The CTE (Coefficient of Thermal Expansion) of non-conductive epoxy is often very close to that of high TG material, meaning less issues with hole expansion during the assembly process.  This also allows Non-Conductive Epoxy to be used in sequential lamination processes to fill blind and buried vias.</p>
<p>Non-Conductive Epoxy usually exhibits very little shrinkage during the thermal curing process, which will yield good pad planarity and will not require a separate planarization process.   The flat surface of the pad after plating over the Non-Conductive Epoxy means less chance of lifting pads during the assembly process and greater rework ability.</p>
<p>As there are no temperature or shelf-life restrictions to Non-Conductive Epoxy fill, most PCB factories have a ready supply of the material in stack, thus eliminating production delays caused by material procurement.</p>
<p><strong>Effects on Thermal Conductivity:</strong></p>
<p>Improved thermal conductivity is often cites as the reason for choosing Conductive Epoxy Fill over Non-Conductive Epoxy fill.  It is true that pure silver has the highest thermal conductivity; however, when surrounded by epoxy the silver surfaces are insulated and there is no direct contact of the silver to effectively increase the thermal conductivity.  Additionally, the air pockets present when using Silver Filled Epoxy may also reduce the thermal conductivity.  A properly filled and capped plated through hole will have better thermal conductivity using Non-Conductive Epoxy fill in place of Conductive Silver fill.</p>
<p><strong>Conclusion:</strong></p>
<p>The development of improved formulations of Non-Conductive Epoxy fill have created an equal or superior bond to electroless copper and increased the Thermal Conduction of filled holes, while eliminating many of the manufacturing and assembly concerns with Conductive (Siler Filled) epoxy.  Due to the points raised above, PCB Solutions strongly recommends Non-Conductive Epoxy</p>
<p>Please visit our home page at: <a href="../../">www.pcb-solutions.com</a> We are a supplier of Domestic and off-shore Rigid, Rigid-Flex and Flex  Printed Circuit Boards (PCBs), Domestic Military PCBs, Domestic Tier I  PCBA, Domestic Sheet Metal, Domestic Injection Molding and other Custom  Fabricated Services.</p>
<address><a href="../pcb.html">http://www.pcb-solutions.com/pcb.html</a></address>
<address><a href="../flex.html">http://www.pcb-solutions.com/flex.html</a></address>
<address>
</address>
<address> </address>
<address> </address>
<address>Bob Neisis</address>
<address>Quality Manager</address>
<address>PCB Solutions, LLC</address>
<address><a href="mailto:bobn@pcb-solutions.com">bobn@pcb-solutions.com</a></address>
]]></content:encoded>
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		</item>
		<item>
		<title>PCB buyers struggles with long delivery times</title>
		<link>http://www.pcb-solutions.com/blog/pcb-buyers-struggles-with-long-delivery-times/</link>
		<comments>http://www.pcb-solutions.com/blog/pcb-buyers-struggles-with-long-delivery-times/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 16:39:29 +0000</pubDate>
		<dc:creator>James Brown</dc:creator>
				<category><![CDATA[PCB Market Monitor]]></category>
		<category><![CDATA[Asia PCB Supplier]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[Flex PCB]]></category>
		<category><![CDATA[Injection Molding]]></category>
		<category><![CDATA[Lead Free]]></category>
		<category><![CDATA[Military Printed Circuit Boards]]></category>
		<category><![CDATA[PCB]]></category>
		<category><![CDATA[PCB Distribution]]></category>
		<category><![CDATA[PCB Solutions]]></category>
		<category><![CDATA[PCB Surface Finishes]]></category>
		<category><![CDATA[PCB Tg Td Rating]]></category>
		<category><![CDATA[PCBA]]></category>
		<category><![CDATA[Polyimide]]></category>
		<category><![CDATA[Printed Circuit Board Manufacturer]]></category>
		<category><![CDATA[Printed Circuit Boards]]></category>
		<category><![CDATA[PWB]]></category>
		<category><![CDATA[Rigid Flex PCB]]></category>
		<category><![CDATA[RoHS]]></category>
		<category><![CDATA[Sheet metal]]></category>
		<category><![CDATA[Surface Finishes]]></category>
		<category><![CDATA[Taliflex]]></category>

		<guid isPermaLink="false">http://www.pcb-solutions.com/blog/?p=51</guid>
		<description><![CDATA[ Something that electronics  purchasers are suffering from at the moment is long delivery times on  printed circuit boards. Something that often occurs during economical  upturns.

  The PCB delivery shortage is  partly due to the limited availability of PCB laminates. In turn this is  due to increased copper deficiency, [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: Times New Roman; font-size: medium;"> <span style="color: #000000;">Something that electronics  purchasers are suffering from at the moment is long delivery times on  printed circuit boards. Something that often occurs during economical  upturns.</span></span></p>
<p><span style="color: #000000;"><br />
</span> <span style="color: #000000;"> The PCB delivery shortage is  partly due to the limited availability of PCB laminates. In turn this is  due to increased copper deficiency, something that happens in most  economic upturns. This has resulted in a sudden price increase for the  laminate. The price increase in China is around 20% and in extreme cases  25%. This price increase is not reflected fully in the total PCB price.  If the laminate price in China increases by 20% the PCB price tends to  increase approximately 15%, a source told Evertiq. It is also more  likely that price increases are higher from Chinese manufacturers than  from European manufacturers, the source noted.</span></p>
<p><span style="color: #000000;"> PCB delivery shortage is  not the biggest problem that electronics buyers today are suffering  from. The lack of components allow buyers to wait even longer after the  PCBs have been delivered. Several semiconductor giants have delivery  times around 20 weeks at present and 3 days just to get the components  out from the warehouses, according to an electronics purchaser. It has  happened several times that many component manufacturers have not  prioritized to recognize purchasing orders.</span></p>
<p><span style="color: #000000;"> Several European PCB  manufacturers told Evertiq that they are running on full production at  the moment. On the PCB-trading side, the average delivery time on  trading volumes from PCB distributors is 5-6 weeks. Just a few months  ago, the delivery time was 3-4 weeks.</span></p>
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<p class="MsoNormal" style="line-height: normal;"><span style="font-size: 12pt; font-family: &quot;Times New Roman&quot;,&quot;serif&quot;;">Please visit our home page at: <a href="../../">www.pcb-solutions.com</a> We are a supplier of Domestic and off-shore Rigid, Rigid-Flex and Flex Printed Circuit Boards (PCBs), Domestic Military PCBs, Domestic Tier I PCBA, Domestic Sheet Metal, Domestic Injection Molding and other Custom Fabricated Services.</span></p>
<p class="MsoNormal" style="margin-bottom: 0.0001pt; line-height: normal;"><em><span style="font-size: 12pt; font-family: &quot;Times New Roman&quot;,&quot;serif&quot;;"><a href="../pcb.html">http://www.pcb-solutions.com/pcb.html</a></span></em></p>
<p class="MsoNormal" style="margin-bottom: 0.0001pt; line-height: normal;"><em><span style="font-size: 12pt; font-family: &quot;Times New Roman&quot;,&quot;serif&quot;;"><a href="../flex.html">http://www.pcb-solutions.com/flex.html</a></span></em></p>
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<address><span style="color: black;">James Brown<span title="+3588013611228"><span class="skypenamemark"> </span></span></span></address>
<address><span style="color: black;">V.P. Sales &amp; Marketing</span></address>
<address><span style="color: black;">PCB Solutions, LLC</span></address>
<address><span style="color: black;"><a href="mailto:bobn@pcb-solutions.com">jamesb@pcb-solutions.com</a></span></address>
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		<title>IPC Releases PCB Industry Results for February 2010</title>
		<link>http://www.pcb-solutions.com/blog/ipc-releases-pcb-industry-results-for-february-2010/</link>
		<comments>http://www.pcb-solutions.com/blog/ipc-releases-pcb-industry-results-for-february-2010/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 14:27:10 +0000</pubDate>
		<dc:creator>James Brown</dc:creator>
				<category><![CDATA[PCB Market Monitor]]></category>
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		<description><![CDATA[BANNOCKBURN,  Ill., USA, March 25, 2010 — IPC — IPC —   Association Connecting Electronics Industries® announced today the  February findings from its  monthly North American Printed Circuit Board  (PCB) Statistical Program.
PCB Industry Growth Rates and Book-to-Bill Ratios  Announced
Rigid  PCB shipments were up 9.4 percent while bookings increased [...]]]></description>
			<content:encoded><![CDATA[<p><strong>BANNOCKBURN,  Ill., USA, March 25, 2010 </strong>— IPC — <a href="http://www.ipc.org/default.aspx" target="_blank">IPC —   Association Connecting Electronics Industries®</a> announced today the  February findings from its  monthly North American Printed Circuit Board  (PCB) Statistical Program.</p>
<p><strong><span style="text-decoration: underline;">PCB Industry Growth Rates and Book-to-Bill Ratios  Announced</span></strong><br />
Rigid  PCB shipments were up 9.4 percent while bookings increased  36.4 percent in  February 2010 from February 2009. Year to date, rigid  PCB shipments were up 3.6  percent and bookings have grown 27.9  percent. Compared to the previous  month, rigid PCB shipments increased  4.7 percent and rigid bookings increased  8.1 percent. The book-to-bill  ratio for the North American rigid PCB industry  in February 2010 grew  to 1.09.</p>
<p align="center"><a href="http://www.ipc.org/images/Industry%20Images/2010/Feb10Rigid-lg.gif" target="_blank"><img src="http://www.ipc.org/images/Industry%20Images/2010/Feb10Rigid.gif" alt="" /></a><br />
<a href="http://www.ipc.org/3.0_Industry/3.1_Industry_Data/2010/Feb2010.pdf" target="_blank">View all the charts in PDF</a></p>
<p>Flexible  circuit shipments in February 2010 were down 2.1  percent, but bookings were  down 37.4 percent compared to February 2009.  Year to date, flexible circuit  shipments were down 3.1 percent and  bookings were down 0.4 percent. Compared to  the previous month,  flexible circuit shipments went up 4.9 percent and flex  bookings fell  by 36.4 percent. The North American flexible circuit book-to-bill  ratio  fell below parity to 0.92.</p>
<p align="center"><a href="http://www.ipc.org/images/Industry%20Images/2010/Feb10Flex-lg.gif" target="_blank"><img src="http://www.ipc.org/images/Industry%20Images/2010/Feb10Flex.gif" alt="" /></a><br />
<a href="http://www.ipc.org/3.0_Industry/3.1_Industry_Data/2010/Feb2010.pdf" target="_blank">View all the charts in PDF</a></p>
<p>For  rigid PCBs and flexible circuits combined, industry  shipments in February 2010  increased 8.5 percent from February 2009, as  orders booked increased 29.1  percent from February 2009. Year to date,  combined industry shipments were up  3.0 percent and bookings were up  25.6 percent. Compared to the previous month,  combined industry  shipments for February 2010 increased 4.8 percent and  bookings went up  4.5 percent. The combined (rigid and flex) industry  book-to-bill ratio  in February 2010 increased to 1.07.</p>
<p>“Rigid  PCB bookings have outpaced shipments for the past 11  months. That’s reflected  in the high rigid PCB book-to-bill ratio and  it’s an encouraging indicator of  future growth,” said IPC President  &amp; CEO Denny McGuirk. “We saw a big drop  in flexible circuit orders  in February, but no sign of a trend yet, due to the  volatility of flex  orders and sales.”</p>
<p align="center"><a href="http://www.ipc.org/images/Industry%20Images/2010/Feb10btob-lg.gif" target="_blank"><img src="http://www.ipc.org/images/Industry%20Images/2010/Feb10btob.gif" alt="" /></a><br />
<a href="http://www.ipc.org/3.0_Industry/3.1_Industry_Data/2010/Feb2010.pdf" target="_blank">View all the charts in PDF</a></p>
<p>The  book-to-bill ratios are calculated by dividing the value  of orders booked over  the past three months by the value of sales  billed during the same period from  companies in IPC’s survey sample. A  ratio of more than 1.00 suggests that  current demand is ahead of  supply, which is a positive indicator for sales  growth over the next  two to three months.</p>
<p align="center"><a href="http://www.ipc.org/images/Industry%20Images/2010/Feb10pcb-lg.gif" target="_blank"><img src="http://www.ipc.org/images/Industry%20Images/2010/Feb10pcb.gif" alt="" /></a><br />
<a href="http://www.ipc.org/3.0_Industry/3.1_Industry_Data/2010/Feb2010.pdf" target="_blank">View all the charts in PDF</a></p>
<p>Book-to-bill ratios and growth rates for rigid PCBs and  flexible circuits combined are heavily affected by the rigid PCB  segment. Rigid PCBs represent an estimated 90 percent of the current PCB  industry in North America, according to IPC’s <em>World PCB Production  and Laminate Market Report</em>.</p>
<p>Book-to-bill  ratios and growth rates for rigid PCBs and  flexible circuits combined are  heavily affected by the rigid PCB  segment. Rigid PCBs represent an estimated 90  percent of the current  PCB industry in North America, according to IPC’s <em>World  PCB  Production and Laminate Market Report</em>.</p>
<p><strong><span style="text-decoration: underline;">The Role of Domestic Production</span></strong><br />
IPC’s  monthly survey of the North American PCB industry tracks  bookings and shipments  from U.S. and Canadian facilities, which provide  indicators of regional demand.  These numbers do not measure U.S. and  Canadian PCB production. To track  regional production trends, IPC asks  survey participants for the percent of  their reported shipments that  were produced domestically (i.e., in the USA or  Canada). In February  2010, 83 percent of total PCB shipments reported were  domestically  produced. Domestic production accounted for 85 percent of rigid  PCB and  68 percent of flexible circuit shipments in February by IPC’s survey   participants. These numbers are significantly affected by the mix of  companies  in IPC’s survey sample, which changed slightly in January,  but will remain  constant through the remainder of the year.</p>
<p><strong><span style="text-decoration: underline;">Bare Circuits Versus Assembly</span></strong><br />
Flexible  circuit sales typically include value-added services  such as assembly, in  addition to the bare flex circuits. In February,  the flexible circuit  manufacturers in IPC’s survey sample indicated  that bare circuits accounted for  about 56 percent of their shipment  value reported for the month. Assembly and  other services make up a  large and growing segment of flexible circuit  producers’ businesses.  This figure is also sensitive to changes in the survey  sample, which  may occur at the beginning of each calendar year.</p>
<p><strong><span style="text-decoration: underline;">Interpreting the Data</span></strong><br />
Year-on-year  and year-to-date growth rates provide the most  meaningful view of industry  growth. Month-to-month comparisons should  be made with caution as they may  reflect cyclical effects. Because  bookings tend to be more volatile than  shipments, changes in the  book-to-bill ratios from month to month may not be  significant unless a  trend of three consecutive months or more is apparent. It  is also  important to consider changes in bookings and shipments to understand   what is driving changes in the book-to-bill ratio.</p>
<p>The  information in IPC’s monthly PCB industry statistics is  based on data provided  by a representative sample of both rigid and  flexible PCB manufacturers in the  USA and Canada. IPC publishes the <a href="http://www.ipc.org/ContentPage.aspx?PageID=Current-Industry-Trends" target="_blank">PCB Book-to-Bill Ratio</a> and the <a href="http://www.ipc.org/3.0_industry/3.1_industry_data/stat-prog-bro-09-WEB.pdf" target="_blank">PCB Statistical Program Report</a> each month.  Statistics for the previous month are  not available until the last week  of the following month.</p>
<p><strong><span style="text-decoration: underline;">About IPC</span></strong><br />
IPC (<a href="http://www.ipc.org/">www.IPC.org</a>) is a global  trade association based  in Bannockburn, Ill., dedicated to the  competitive excellence and financial  success of its 2,700 member  companies which represent all facets of the  electronic interconnect  industry, including design, printed circuit board  manufacturing and  electronics assembly. As a member-driven organization and  leading  source for industry standards, training, market research and public   policy advocacy, IPC supports programs to meet the needs of an estimated  $1.5 trillion  global electronics industry. IPC  maintains additional  offices in Taos, N.M.; Arlington, Va.; Garden Grove,  Calif.; Stockholm,  Sweden; and Shanghai, China.</p>
<p>Please visit our home page at: <a href="../../">www.pcb-solutions.com</a> We are a supplier of Domestic and off-shore Rigid, Rigid-Flex and Flex Printed Circuit Boards (PCBs), Domestic Military PCBs, Domestic Tier I PCBA, Domestic Sheet Metal, Domestic Injection Molding and other Custom Fabricated Services.</p>
<p><em><a href="../flex.html">http://www.pcb-solutions.com/pcb.html</a></em></p>
<p><em><a href="../flex.html">http://www.pcb-solutions.com/flex.html</a></em></p>
<address>James Brown </address>
<address>V.P. Sales &amp; Marketing</address>
<address>PCB Solutions, LLC</address>
<address><a href="mailto:bobn@pcb-solutions.com">jamesb@pcb-solutions.com</a></address>
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		<title>From www.hardwarecentral.com: U.S. Tech Market Shows Signs of Life</title>
		<link>http://www.pcb-solutions.com/blog/from-www-hardwarecentral-com-u-s-tech-market-shows-signs-of-life/</link>
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		<pubDate>Wed, 14 Apr 2010 14:09:21 +0000</pubDate>
		<dc:creator>James Brown</dc:creator>
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		<description><![CDATA[U.S. Tech Market Shows Signs of Life
A Refresh Cycle At Last
April 10, 2010
By Larry Barrett
Thanks to a boost from a substantial corporate upgrade cycle and the improved demand for strategic software investments in Software-as-a-Service (SaaS) and service-oriented architecture (SOA) projects, the U.S. technology market is poised for robust rebound in 2010, according to Forrester Research&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p>U.S. Tech Market Shows Signs of Life<br />
A Refresh Cycle At Last</p>
<p>April 10, 2010<br />
By Larry Barrett</p>
<p>Thanks to a boost from a substantial corporate upgrade cycle and the improved demand for strategic software investments in Software-as-a-Service (SaaS) and service-oriented architecture (SOA) projects, the U.S. technology market is poised for robust rebound in 2010, according to Forrester Research&#8217;s latest report.</p>
<p>After years of delaying or truncating investment in new equipment and software, enterprise customers are finally opening up their wallets for IT purchases that improve overall organizational efficiency and help companies differentiate themselves from their competitors, researchers said.</p>
<p>&#8220;The tech downturn of 2008 to 2009 is unofficially over,&#8221; Andrew Bartels, a Forrester vice president and principal analyst, said in the report. &#8220;With growing evidence that an economic recovery started in the US and other countries in Q3 2009, the pieces are in place for a 2010 tech spending rebound.&#8221;</p>
<p>In 2010, Forrester is predicting the total U.S. IT market will grow 8.4 percent, up from the 8.1 percent improvement it previously forecast. It now expects global IT spending will improve about 7.7 percent this year, a little slower than it previously forecast mainly due to international currency fluctuations.</p>
<p>Computer equipment, particularly the replacement of older PCs, servers and storage equipment, is now expected to surge 11.1 percent from 2009 while software sales will improve 10.5 percent.</p>
<p>&#8220;For software, growth will result from a mixture of the revival of deferred licensed software purchases following the 2009 capital freeze, ongoing growth in SaaS software, and continued strong growth in smart computing platform technologies like service-oriented architecture (SOA) infrastructure, virtualization software, and analytics,&#8221; the report said.</p>
<p>Computer equipment sales are now projected to rise to around $83 billion with PCs accounting for roughly $39 billion of that. Communications equipment will top out at $108 billion, while telecom services and IT services and outsourcing spending will check in at $191 billion and $165 billion, respectively.</p>
<p>Total U.S. business and government IT spending will total more than $741 billion this year, of which about $194 billion will be spent on software &#8212; the single largest category. New applications will represent $88 billion in investment, followed by custom applications at $43 billion and middleware and operating systems software coming it at $52 billion and $11 billion apiece.</p>
<p>Forrester&#8217;s findings dovetail with early projections from major manufacturers, software developers and independent research firms.</p>
<p>Gartner earlier this year predicted total PC unit shipments would improve more than 20 percent this year to a total of more than 366 million units shipped, up from 305.8 million units in 2009.</p>
<p>By industry, Forrester expects U.S. financial services and insurance companies to increase their total IT spend by 11.4 percent this year while manufacturers and telecom companies will ramp up their IT spending by 9.8 percent and 9 percent, respectively.</p>
<p>Larry Barrett is a senior editor at InternetNews.com, the news service of Internet.com, the network for technology professionals.</p>
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